Vicki Ostrom is SanMar's futurist and trend editor - she reads the cultural and apparel tea leaves to help us stay in the know.
In this episode, Vicki discusses some unexpected trends that have sprung out of the pandemic, muses over why retro styles make such a splash, and looks at how sustainability is factoring into the average customer's purchasing decisions.
THE FINER DETAILS OF THIS EPISODE
- How the pandemic has shaken up personal fashion.
- The reason Vicki believes retro trends are so popular.
- Vicki reveals her favorite trend at the moment.
- The trends Vicki sees coming out over the next few months.
QUOTES
- "We're just ready to have some fun! Everybody's tired of being tired and sad."
- "We're dressing for ourselves now more than we're dressing for others."
- "We can actually make [a] serious difference in the world quickly."
- "I want to live on this planet, and I need to have a planet to live on if I want to do that."
- "It just takes some creativity to just bring that little spark of joy to your customer."
LINKS
SanMar's Instagram: @sanmar_corp
