Join us on our latest podcast episode for a journey of inspiration and creativity with Reisa Schwartzman, founder of Griddly Kids, as she shares her insights on merging education with engaging play experiences! Discussing her journey from dance to real estate to toy manufacturing. Reisa also talks about the inspiration behind her brand, Griddly Kids, how the company differentiates itself in the toy market, the importance of experiential learning, challenges in the toy industry, and the ultimate goal of bringing joy and quality time to families.
⭐️ Highlights:
00:00 Welcome to Toy Business Unboxed!
00:36 Meet Reisa: A Journey from Dance to Toy Manufacturing
01:08 The Inspiration Behind Griddly Kids
02:36 Innovating in a Crowded Market: Griddly Kids' Unique Approach
04:45 The Importance of Packaging in Retail Success
05:51 Experiential Learning: A Core Philosophy
09:49 From Idea to Market: The Product Development Process
11:53 Marketing Strategies in the Digital Age
14:08 Overcoming Challenges in the Toy Industry
18:33 The Ultimate Goal: Impact Through Play
20:39 Final Thoughts and Advice for Aspiring Toy Entrepreneurs
