”The creatives are extremely important for the company, but nothing works unless you have the ability to actually make money”. Jan Carl Adelswärd is a well-known investor in the Swedish fashion industry and has previously worked with brands like Filippa K and Wesc. Today he is involved in companies like Sneakersnstuff, Stutterheim, and his own brand Baron Bags. Scandinavian MAN met Jan Carl for a conversation about the fine art of balancing between the creative and the commercial, and how e-commerce is quickly transforming the industry. Enjoy!Thanks to Helio coworking spaces for hosting us in their pod studio. The music in the shows is produced by Nils Lundberg.
