Description

In this kickoff episode under the new Built by Business name, I'm catching you up on everything I've been doing behind the scenes… and why I'm back behind the mic with a clearer mission than ever.

This episode is for founders, sellers, and brand builders who know the game has changed — and are ready to scale smarter in 2025.

🔄 What I cover:

• Why I renamed the podcast from Selling on Amazon to Built by Business
• What I've been working on inside my Amazon agency Weavos
• Helping students in my Jaguar program and Black Panther Done-For-You launches get their products live
• Why I stepped back from social media and what I learned from going quiet
• What's going on right now in e-commerce — including U.S.-China trade talks in Switzerland, Trump's recent tariff comments, and why it matters to your brand
• What to expect from the podcast moving forward (hint: 90 episodes in 90 days)

📩 Want a free Amazon brand audit?

DM me "audit" on Instagram or LinkedIn, or hit the link below.
We'll review your product, listing, and ads — and send you 3 real things you can improve immediately.

▶️ Connect with Andy:
Instagram: @theandyisom
LinkedIn: Andy Isom
Free Brand Audit: www.weavos.io

Subscribe to Built by Business for daily no-fluff episodes on Amazon strategy, brand growth, and founder life.