Full Swing is a PR Agency born in 2019 and has already become one of the 2% of women-owned businesses that generate greater than $1M/year in revenue. It didn’t start out that way.
Caitlin Copple Masingill and her co-founder are on a mission to give more women the power, money, and decision making authority to make a big dent in the world. She didn’t originally think that she was building an agency. She intended to build a small owner-operator business that could meet her goals. It didn’t take too long before she met people who helped her expand those goals. Now she’s proud to employ a team, offer healthcare on day one, and operate an unabashedly capitalist business in a markedly values-driven way.
Need help with your PR? Want to contact Caitlin? Visit:
Connect with Caitlin on Instagram:
https://www.instagram.com/fullswingpr/
If you need help with your small business or agency contact the Reynolds Online Agency:
To get on the waiting list for Kelly’s group coaching program click here:
http://www/reynoldsobm.com/gyat
Join Kellys’ facebook community here:
https://www.facebook.com/reynoldsobm/
Timestamps:
05:18- The cool part about ignoring conventional wisdom
07:15- The thing that people don’t talk about enough
12:48- The team Caitlin built & planning future headcount
16:50- The single most game-changing thing that put her on the path to running a 7-figure company
23:21- How Caitlin gets clients
26:20- Who free webinars don’t work for.
29:42- A day in the life
34:58- The hard part of letting go of the work
38:54- The biggest mistake Caitlin made building the business
