This week Ivy Slater, host of Her Success Story, chats with her guest, Bettyanne Green. The two talk about what it really means to be a ghostwriter, breaking the stereotypes and sharing how her journey evolved from content marketing to focusing exclusively on writing business books and memoirs.
In this episode, we discuss:
How Bettyanne transitioned from a long career in marketing communications to becoming a ghostwriter specializing in business books and eBooks.
What the process of ghostwriting entails, including Betty Ann’s methodology for guiding authors through outlining, storytelling, and creating a cohesive message.
When Bettyanne began to fully commit to ghostwriting as her primary business, and how stating her intention helped open doors and attract referrals.
Why aspiring authors (especially in business!) need to start now, utilize existing content, and not underestimate the value of their experiences and wisdom.
How Bettyanne’s structured process helps authors reduce the stress and overwhelm often associated with writing a book, making the process accessible and manageable.
Bettyanne Green is a Ghostwriter who specializes in business books and ebooks. She works one-to-one with leaders who dream of publishing a bestselling book that will expand their business or influence -- while bringing their valuable message to the world. Before turning to ghostwriting, Bettyanne worked in almost every aspect of marketing communications for clients ranging from The New York Times, international magazines, consulting companies, the Cleveland Orchestra, and entrepreneurial business professionals. She is known for her gift of reflecting her author's unique tone and voice—The most treasured feedback she often receives from clients is: "Did YOU write that or did I??"
Offer:
A complimentary hour session with Ivy's listeners who are considering writing a book. I'll answer your questions on what it's like to write a book, how to get your book published, how to get started -- and to start strategizing your own bestseller!
Just email me and mention Ivy. Bettyanne@ghostwritingforleaders. Com
Website:
http://www.ghostwritingforleaders.com/
Social Media Links:
https://www.linkedin.com/in/bettyannegreen/
