Your Lover Era: Video
Get ready to see sparks fly across your business’ social media platforms! Every day this week on The Found Podcast I’ll share quick, actionable tips for engaging content to close out the final quarter of 2023. Are you ready for it?
Today’s Intention: Put your face on video if you want to make a connection with your followers.
Just last year reels and TikToks were the fast-track to success. Video is no longer guaranteed to go viral, but it remains a great way to connect with your audience.
What’s working now doesn’t require fancy transitions and heavy editing: Try some B-roll background video overlaid with a hook and an insightful, educational caption.
Use video to humanize your brand and connect with viewers. Take them behind the scenes on your day-to-day or offer a live Q&A session.
Videos can be simple, but it doesn’t take a lot to do them well. Seek out good lighting and get a wireless mic for the best sound. The algorithms seem to prefer you to edit within their platform. Otherwise, Camtasia is my favorite software for long-form editing.
Connect with Molly
Reach out by email: hello@mollyknuthmedia.com
