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Title: Book Descriptions That Sell
Subtitle: Self-Publishing Skills, Volume 2
Author: Dr. Gary Webb
Narrator: Pete Ferrand
Format: Unabridged
Length: 1 hr and 39 mins
Language: English
Release date: 07-04-17
Publisher: PublishingPoints
Ratings: 4 of 5 out of 2 votes
Genres: Self Development, Communication Skills

Publisher's Summary:
Learn killer strategies for writing book descriptions to make best-selling books!
Do you know the 12 proven steps to write book descriptions to make your book sell? Nonfiction authors often neglect being creative when writing book descriptions. They imagine that the great content inside the book will make it a success. What a joke!
Writing book descriptions is a form of copy writing - it's advertising! You are not just telling what is inside the covers. You are telling the potential reader or listener why they should buy the book. You are telling them in a way that appeals to both their reason and emotions. It is literally an art form of its own, but you can learn to do far better than most of the descriptions on the net. In this 12-step book, you'll learn everything you need to write compelling, interesting, and persuasive book descriptions. As a result:
You will learn how to close the sale through an effective call to action. Look at the book descriptions on Amazon! Most of them are poorly organized and unattractive. Most don't answer the most important question: "What's in it for me?" This book is your first step in mastering the fine art of book descriptions that sell. This book will pay for itself by helping you with your book promotion and sales. It will also help you to write those short blurbs that most promotion sites want. It will help you know what to say on the back of your printed books. What can I say? You NEED this book!