Happy New Year! Dr. Laura Sicola is back with Part II: The Big Reveal. In this episode, she unveils her rebranding journey, discussing the issues and challenges her Vocal Impact brand had, and introduces the audience to her new brand: LauraSicola.com.
In this episode you will learn:
- How and why your brand should accurately reflect the value you provide and resonate with your target audience
- Why words and language play a crucial role in communicating your brand’s message
- How you can use feedback and the words of others to describe your work and gain a better understanding of how you are perceived
- Why you should make a practice of looking at other thought leaders in your industry for inspiration and to understand what works
Mentioned in the Episode:
You can connect with Dr. Laura Sicola in the following ways:
- LinkedIn: https://www.linkedin.com/in/drlaurasicola
- LinkedIn Business Page: https://www.linkedin.com/company/vocal-impact-productions/
- YouTube: https://www.youtube.com/c/VocalImpactProductions
- Facebook: Vocal Impact Productions
- Twitter: @LauraSicola
- Instagram: @VocalImpactProductions
- Website: https://laurasicola.com
- Laura’s Online Course: virtualinfluence.today
