Today's guest is AJ Mihrzad, who is perhaps best-known as the author of the bestselling book The Mind Body Solution: Train Your Brain for Permanent Weight Loss. Among coaches and trainers, though, he’s well-known as a leader who helps others achieve their full potential and shape a fulfilling life through becoming successful online. His writing has appeared in Entrepreneur Magazine, the Huffington Post, Men’s Fitness, Bodybuilding.com, and more. Hear AJ's tips to living a Stellar Life!
Connect With AJ:
OnlineSupercoach.com
AJ Mihrzad on Facebook
@AJMihrzad on Twitter
AJ Mihrzad on LinkedIn
Mission Log:
- [03:19] - AJ kicks things off by explaining where his entrepreneurial journey started. He talks about where he was before starting, and how he shifted away from trading hours for dollars.
- [06:30] - These days, AJ doesn’t limit his help to personal trainers; he works with all types of coaches or trainers, and even some business owners, on becoming an authority in their field.
- [07:34] - What is AJ’s mindset, and how did he become successful?
- [09:55] - AJ talks about what his catalyst for change was, and how he changed his story.
- [12:02] - Orion compares AJ’s perspective to the one needed to find a successful relationship.
- [12:26] - AJ shares some rituals that help him get into the mindset of success.
- [14:22] - Does AJ ever get upset or sad? In his answer, he reveals that he was addicted to recreational drugs in his 20s. This ultimately placed him in a coma.
- [17:33] - Journaling is one of the tools AJ uses as a form of therapy.
- [19:18] - How does AJ change his clients’ money stories?
- [23:05] - The secret formula to forming a successful online business lies in a person’s superpower, AJ explains.
- [24:17] - A good online business has three main pillars: marketing, a sales process, and a service.
- [25:11] - AJ shares his advice for getting leads online, emphasizing the importance of having great content.
- [26:18] - AJ talks more about creating (and delivering) great content.
- [27:42]- Doing a podcast wasn’t her first choice, Orion explains, but she’s now glad to have given it a chance. She then explains how she plays to her strengths by writing articles with her assistant.
- [30:26] - AJ shares a framework that he gives his students. He explains that content should have a problem, process, and call to action.
- [32:06] - How do you deliver a strong call to action that sounds natural?
- [33:36] - AJ gives some insight into the sales process, memorably saying that “sales is the transfer of love.” He then discusses how he handles objections about not having enough money or time.
- [36:27] - How do you make people really feel that you can help them? In his answer, AJ talks about revealing how much pain someone is already in.
- [39:55] - People use many excuses for why they are where they are, but growth happens outside your comfort zone.
- [42:05] - How does AJ know to not push someone to work with him because they aren’t willing, ready, or able to make the necessary changes yet?
- [44:46] - AJ offers advice for people who are just starting to build their businesses now.
- [46:43] - AJ shares some of what he teaches trainers about how to develop a marketing system online.
- [49:09] - Orion brings up the connection between being a coach and being a marketer.
- [50:25] - AJ shares his three tips to living a stellar life: 1. Maximize this moment. 2. Be present. 3. Always do your best.
- [51:29] - Where can people find AJ? In his answer, AJ offers Stellar Life listeners a free gift!
Links and Resources:
OnlineSupercoach.com
AJ Mihrzad on Facebook
@AJMihrzad on Twitter
AJ Mihrzad on LinkedIn
The Mind Body Solution: Train Your Brain for Permanent Weight Loss
Entrepreneur Magazine
The Huffington Post
Men’s Fitness
Bodybuilding.com
Online SuperCoach Podcast
Traffic and Conversion Summit
Tony Robbins
The Dickens Process