I invited Orson back onto the Story Copywriter Podcast to continue our discussion about storytelling in video.
This wide-ranging conversation covers:
- Can you use 'cliffhangers' in video to keep people watching?
- The 'bouncy start' vs the 'chronological start'
- Different use cases for short and long form video
- The role of white space in story planning
- The role of background music
- Why sound effects matter more than music
- The different roles of sympathy and empathy in good storytelling
- How to use pacing to keep people watching
- How to specialise and collaborate as a Story Copywriter
Orson's work can be found at mediable.com.au
