Description

Context is critical in AI, according to Celonis CEO and co-founder Alex Rinke. The enterprise software development vendor specializes in process mining and process intelligence. On this Targeting AI episode, Rinke argues that process intelligence needs context, particularly business context, so that AI agents can understand workflows, operate more effectively and deliver measurable ROI.

In this episode, we discuss:

• The evolution from process mining to process intelligence
• How digital twins model organizational processes
• The role of AI in automating complex workflows
• Security and privacy in enterprise AI
• Partnerships for sovereign AI and data governance
• The impact of generative AI on process optimization
• Measuring ROI in AI-driven process improvements

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References:

SAP agrees to allow Celonis data access until case resolved

Process mining matures in the age of generative AI

Contextual data is important for enterprises’ AI projects