Today I'm chatting with The Construction Copywriter, Cathy Camera about headache free marketing - music to my ears! We chat about all things content, including why case studies are so effective and how you can use them in your business.
We dive into:
- Being clear on your target market
- The power of testimonials
- Selecting impactful words
- Understanding SEO and keyword research
- Marketing is much more than social media
For more detailed shownotes and full transcript of the episode, click here: