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Title: The Revenue Acceleration Playbook
Author: Brent Keltner
Narrator: Brent Keltner
Format: mp3
Length: 9 hrs and 29 mins
Release date: 04-05-22
Ratings: 3.5 out of 5 stars, 6 ratings
Genres: Customer Service
Publisher's Summary:
The fact is, product-centered pitching simply doesn’t cut it anymore. Buyers don’t want to hear about your product’s features—they want to hear about how it can solve their problems or help them reach their goals. In The Revenue Acceleration Playbook, sales and marketing expert Brent Keltner introduces a proven go-to-market framework to increase personalization and authenticity across every step of the buyer journey—from initial buyer engagement and prospecting, to closing new deals and expanding customer relationships, to growing target market segments.