"Jargon is more than just lazy; it's marketing air pollution. I call it Jargon-Monoxide Poisoning." – Kathy Klotz-Guest
Today on the podcast, Gabriela Orellana joins us to talk about her role as senior marketing and communications manager at the Barcelona-based fintech and telecommunications company, fonYou. Tune in as she talks to Shaheen Samavati about the tricks to keeping audiences engaged and interested. Pro tip: The less jargon, the better.
