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In this episode of The Cred Podcast, Lana Kerr joins Mack McKelvey for a candid conversation about decision-making as a founder, CEO, and leader. From trusting instinct in the early stages of growth to learning when to slow down and bring in more voices, Lana reflects on how her approach has evolved over time. She talks about the difference between making business decisions and people decisions, the importance of starting with the desired outcome, and why culture fit is just as important as credentials. The result is a thoughtful look at what it really means to lead: making the call, owning the consequences, and keeping the team moving with momentum in the same direction.

As Lana puts it, leadership is often 80% psychology and 20% strategy because a team's mindset and energy shape outcomes just as much as the plan itself.