Katie and I went to uni together to study fashion retail buying but our careers have gone in different directions! I thought it would be fun to speak to Katie and share her story about how she left buying and transferred to a completely different role! Katie is actually living in Germany at the moment as she works for a large retailer out there (we can't name it otherwise she has to fill in loads of boring paperwork and tbh she cba!) haha!
Her stories that she shares in this episode are so honest & I'm super grateful to her for that! I know that whenever she says 'for example' that its actually something that she's had to do for a wacky boss or client!
In this episode we discuss :
How Katie moved out of the buying industry due to not enjoying it
The resilience needed to get into an industry you know nothing about
The crazy projects she's been asked to work on for brands such as Harrods, Selfridges, Dior & Nike (to name a few!)
The skills needed to work in a job that has so many moving parts
What the process is to go from an idea to an installation
What a critical path is & why it's the key to success
Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!
I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.
As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.
However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!
In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.
For example …
*Do you regularly update your website and analyse your competitors' pricing?
*Do you frequently update your website's content and product offerings to keep customers engaged?
*Does your fashion brand have a content marketing strategy?
Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.
Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…
Katie is starting a brand new business which is really exciting so stay tuned with what she has planned!
https://www.instagram.com/make_and_display/
https://www.linkedin.com/in/katie-brew-09652119/
You can listen below or click through to Apple Podcast here
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If you'd like to find out more about working together on your brand, click here
