Today I'm chatting with Chelsea, a student of the HFPM who after exploring some of the different avenues to take inside the flower industry, has found that her true calling combines her exceptional customer service expertise along with extensive floral knowledge into providing tailored solutions to local businesses to elevate the experience they provide their customers and guests.
1:40 Floral Journey
4:31 Biggest takeaways from HFPM
7:07 Targeting your own community
8:45 Pitch to hotels
11:00 Wins!
13:45 Sources of inspiration
17:20 Best resources
21:29 Importance of flowers for clients
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