Interview starts at 12:44 and ends at 32:05

We needed to find a metaphor, an analogy for the playlist or the inbound link when it came to books. What we found is that bookshelves are an incredibly good signal.

1999 Jeff Bezos speech at Association of American Publishers meeting (YouTube)

“Watch Jeff Bezos Lay Out His Grand Vision for Amazon’s Future Dominance in This 1999 Video” by Jason del Rey at Recode - November 22, 2015

Software version 5.1.4 updates for Fire HD 8, Fire HD 10 and Fire

“New Fire OS 5.1.4 Update Adds eBooks to SD Card and ‘On Deck’” at The eBook Reader - May 25, 2016

“Amazon Fire updates to Fire OS 5.1.4 - many changes?” by Paul St John Mackintosh at TeleRead - June 5, 2016

Shelfie 

My interview with Peter Hudson in December, 2014

The Fireman and The Heart-Shaped Box by Joe Hill

Shelfie by Bitlit Crunchbase listing

“BitLit Helps You Get E-Book Versions of the Physical Books You Already Own” by Frederic Lardinois at TechCrunch - May 22, 2014

Daily Beast story on Lost Tycoon: The Many Lives of Donald J. Trump by Harry Hurt III, described as “Trump’s most hated biographer” - June 7, 2015