Chris Wong, General Manager Business Marketing NZ Post, joins me to talk about shopping behaviour and parcel volumes during the pandemic:
- Key events that stimulated surges in e-commerce parcel volumes
- The impact of lockdown (and the closure of businesses) on parcel volumes
- New online shoppers and established online shoppers - and what will be the effects on customer behaviour
- Online as a share of total retail spend in New Zealand
- Retail categories that accelerated during and post-lockdown
- Increases in weekly spend in online groceries
- How clothing and electronics performed - and what drove those changes
- Surge in buying locally during 2020
- Major players in NZ e-commerce, including marketplaces, pureplay online retailers, and omnichannel retailers … and the group that grew the most during the lockdown
- NZ Post delivery initiatives to cope with the pandemic, including contactless delivery, distancing requirements, and clarity on tracking and notifications services
- Investments in NZ Post's parcel and delivery network to increase network capacity
- Balancing the load across parcel processing network
Download NZ Post's e-commerce research from The Full Download.
