From Service to Scale: Mastering Digital Growth with Shannon Teague
Shannon Teague is an entrepreneur and expert in the world of remote hiring and online business.
With extensive experience in both service-based and product-based businesses, Shannon’s journey began in the luxury hospitality sector, where she specialized in recruiting spa therapists for five-star hotels.
Over time, she transitioned into digital entrepreneurship, founding her current business that offers comprehensive remote hiring solutions.
Shannon is also passionate about helping businesses streamline their hiring processes and build effective remote teams. Through her work, including online boot camps, webinars, and digital resources, Shannon equips business owners with the tools and strategies to succeed in today’s virtual workplace.
Her personal journey of adapting from traditional service-based business models to digital product-based strategies has been a massive learning curve, and she now shares this knowledge to empower other entrepreneurs.
Shannon’s expertise is highlighted in her latest venture, Scaling Up Simplified, where she offers valuable guidance on scaling businesses through remote work and digital marketing strategies.
Key takeaways
Transition from Service to Product-Based Business: Shannon highlights the stark differences between service-based and product-based businesses, especially in terms of marketing strategies.
Challenges of Digital Marketing: How running a product-based business involves building a strong digital presence, utilizing content marketing, and developing sales funnels, which was a learning curve for Shannon
Importance of Free Content: Shannon emphasizes offering valuable free content as a key strategy for attracting potential customers, particularly in the digital product space.
Adaptation and Resilience: Shannon’s journey involved overcoming challenges, including shifting her business model during tough times like the COVID-19 pandemic.
Focus on Remote Hiring: Shannon dives into her current expertise which lies in helping businesses build successful remote teams; which she supports through various online platforms like boot camps and webinars.
Connect with Shannon
Website - https://www.scalingupsimplified.com/
Linkedin - https://www.linkedin.com/in/shannon-teague/
Here is the full transcript:
Paul Urwin 0:01
Welcome remote business growth. Your go to source for all things remote work and business growth. Join us as we delve deep into the strategies, insights and success stories that will help you thrive in the remote work landscape. Whether you're an entrepreneur, a remote team leader, or simply curious about how to grow your business, this podcast is your gateway to unlocking your full potential. So get ready to embark on a journey of innovation and success. Hey there, Paul, here. Welcome to episode 12 of the remote Business Growth podcast. Well, we've been off on a little bit of a break, so this is the first episode that has been released in a while, and we're now absolutely back at it. So I hope you enjoy this one, and I hope you enjoy all the future episodes that we've got in the pipeline, because we've got some great ones coming up in the next few weeks and months ahead. So keep listening, and please let me have any feedback I'd love to hear from you. If you are thinking of building a remote team or you'd like to hire a virtual assistant or remote specialist for your organization, then head on over to http://thereistalent.com/, that's http://thereistalent.com/ and we can analyze your specific situation and help you to get that set up right. Today, I am talking with Shannon Teague, an amazing guest. I just love her story. Shannon started with Xero and built a temping recruitment company, providing spa staff to Blue Chip hotels across the UK. Initially a one woman show, she grew her team to 70 contractors and a remote support team.
