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Description

Raise your hand if you’re interested in being more organized and efficient! If RFPs drive sales for your business, then you know that developing a consistent process will save you time and trouble in the long run. But is there an easy way to design a system one time—and then leverage software to apply that process every time an RFP comes through the door?

Erin Mathie is the founder of Business Made Simple, a firm that specializes in process consulting and business systems. A serial entrepreneur and self-proclaimed systems nerd, Erin is passionate about helping business owners create the structure they need to grow. She is also an Insightly Hero, having set up and customized the Insightly CRM for hundreds of businesses all over the world.

Today, Erin joins us to share the ins and outs of Insightly, explaining how the software can be used to track your customer database and manage tasks and projects. She describes how to create an RFP process flow on Insightly and how the software can auto-populate the task manager for every new RFP. Erin also discusses Insightly’s ability to track your close ratio and referral sources—and even generate custom reports. Listen in for Erin’s advice around building relationships with the help of a CRM and learn how Insightly can help you develop a consistent process for RFPs!

Key Takeaways

Erin’s background as a serial entrepreneur and systems nerd

The fundamentals of a Customer Relationship Manager

What Insightly can do for your business

How to create an RFP process flow on Insightly

The value in developing a consistent process for RFPs

How Insightly auto-populates the task manager for each RFP

Insightly’s ability to set up custom fields and track your close ratio

Erin’s advice to start simple and add features to the CRM over time

How to categorize your contacts and link them to organizations

How to use Insightly to track your referral sources

Insightly’s capacity to attach emails to contacts and organizations

Erin’s top tip around recording quality data points for reports

Why Erin prefers Insightly to other CRMs on the market

Connect with Erin

Business Made Simple

Connect with Lisa

Lisa’s Website

Lisa on Twitter

Lisa on Facebook

Lisa on LinkedIn

Subscribe on iTunes

Resources

Michael Gerber

The 4-Hour Workweek by Tim Ferriss

Insightly

The RFP Success Book by Lisa Rehurek