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Description

More than 65% of small businesses fail within the first 3-5 years of their start. Often their failure is due to a wide range of factors and in this discussion, we take a look at the top five things these businesses have in common:

1) Lack a clear vision

2) Don’t really understand their target audience

3) Don’t know how to differentiate from competition

4) Lack leadership

5) Unprofitable business model

Add the impacts of COVID-19 and you have a whole new ball game. In this panel discussion, we’ll take a look at what can be done to systematically shift your business forward from a survival mode to THRIVING. This discussion will begin to set up the subsequent panel discussions.

PANELISTS

Dr. Rajiv Tandon
Founder and President
The Institute for Innovators and Entrepreneurs

Mark Coronna
Area Managing Partner & CMO
Chief Outsiders

Rosemary Davies-Janes
Business Growth Expert
MIBOSO

Alan Wallner
President | Visionary
Conscious Branding