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Dr. Marco Pelosi III addresses the New Jersey Obstetrical and Gynecological Society on how and why Cosmetic Gynecology has emerged.

 

Private practice [1:10] is where cosmetic gynecology originated.

 

Patients show up [2:20] requesting a variety of cosmetic procedures for a variety of reasons.

 

The person who acquiesces [5:00] might not be a gynecologist.

 

The procedures [6:00] are primarily office based.

 

Lifestyle issues [8:00] are the focus of cosmetic gynecology.

 

Operating [8:30} on normal anatomy is a focus of cosmetic gynecology.

 

Why [10:00] are people asking for these procedures?

 

Access [12:30] to knowledge is creating a need for procedures.

 

Who [12:45] wears makeup in this room?

 

Human nature [14:10] loves youth, symmetry, healthiness.

 

Our behavior [17:25] has evolved to maximize survival of the species.

 

Studies [20:00] have been done in psychology confirming our behavior.

 

Infants [21:30] look longer at attractive faces.

 

The media [24:00] did not create the need for labiaplasty.

 

Our culture [27:00] tolerates cosmetics.

 

Body dysmorphic disorder [28:20] afflicts 2 percent of the population.

 

The British [30:35] are the source of much opposition to cosmetic gynecology.

 

Every component [32:00] of every aesthetic procedure already existed in conventional gynecology.

 

Falling [39:45] within the normal range does not invalidate the cosmetic request.

 

David Matlock [41:20] was the first to advertise vaginal rejuvenation.

 

A Committee Opinion [42:40] was directed against Matlock’s procedures.