Kathleen Booth SVP of Marketing at tradeswell joins us today to talk analytics! One of the biggest challenges for eCommerce store is taking data from different platforms and combining it into one single source of truth. Today we chat with Kathleen about how important data is for store owners and how to de-silo your data to make a real impact and deliver actionable insights. Key Call out at Minute 19 of the podcast - trust us, this is going to change the way you think about eComm data forever!
