Matthew Kubick is the Founder and President of Local Demo Service (Natural Brokerage), a company focused on helping mission-driven brands thrive in retail through in-store demos and strategic brand representation. With over 20 years of experience in the natural products industry, he has established a reputation as a trusted partner for emerging brands, leveraging his expertise as an athletic coach, brand ambassador, salesman, and entrepreneur. Matthew has also launched a YouTube channel called Sovereign Sustainability to educate people on sustainable living and wild foraging. His mission is to convert everyday shoppers into sustainable eaters to foster a healthier population, environment, and world.
The drive to make a genuine impact in the food and beverage industry can lead to an entrepreneurial journey filled with achievements and challenges. Have you ever wondered how to connect consumers to healthier, sustainable choices? How can mission-driven companies thrive in the competitive retail space while also emphasizing the importance of sustainability?
Matthew Kubick, a health and sustainability expert, talks about revolutionizing the food and beverage space and his expansive expertise in the CPG industry, particularly within the natural and organic products category. He explains why emerging brands are both the most challenging and rewarding to work with and how digital presence, including user-generated content, transforms traditional marketing strategies like product demos. Matthew presents the core philosophies behind Local Demo Service and Sovereign Sustainability, stressing the importance of reconnecting individuals to their food source for a sustainable future and better health.
On this episode of the Firebelly Social Show, Duncan Alney talks with Matthew Kubick, Founder and President of Local Demo Service, about building successful, mission-driven brands. Matthew discusses Local Demo Service and what it does, the mission behind Sovereign Sustainability on YouTube, essential strategies for effective product demonstrations, and the challenges and rewards of working with emerging brands.
