This episode delves into why some businesses might not require a website and offers tips on how to measure the success of your site in helping your company grow.
What are the reasons you are building a website? Is it because everyone is doing it? What do you want your website to accomplish? You need a good business reason to have a website.
[00:00] Intro
[00:22] Discussing the question of whether every business needs a website
[01:12] Measuring the success of your website
[05:12] Examples of businesses that may not need a website
[10:06] Importance of owning your online content
[17:03] Positioning your business as an authority on your website
