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In this episode of Winners Find a Way, host Trent Clark sits down with renowned sales expert Cary Chessick. Cary shares his unconventional journey from studying psychology to discovering his gift for persuasive storytelling.  

Listen as Cary reveals how minor tweaks to language can overcome objections and close more deals. He stresses the importance of truly understanding customers' underlying needs rather than assumptions. Cary recommends collaborative roleplaying to boost close rates on your number one sales hurdle. 

Learn Cary's approach for mining prospects to craft resonant messaging in their own words. Discover how he reverse engineers winning sales scripts by uncovering real customer pain points. Find out Cary's tips for prioritizing high-impact tasks through accountability around revenue-generating activities. 

Walk away with actionable strategies you can implement right away to take your sales success to the next level. Don't miss this must-see interview packed with insights from a true master of persuasion and sales process optimization 

 

Key takeaways from the discussion: 

  •  Crack the Code on Customers' Hidden Pain - Cary shares how he uncovered prospects' real underlying needs that competitors missed, allowing him to develop winning sales scripts that resonated profoundly.  

  • Own Your Inner Sales Sensei - Cary transformed his natural curiosity about human behavior into a gift for getting inside customers' minds and overcoming any objection through nuanced language tweaks. 

  • Close More by Collaborating on Objections - Cary urges teams to huddle up, roleplay their Achilles heel rejection, and get resourceful in addressing customers' hottest button to immediately boost close rates. 

 

 

Connect with Cary Chessick 

LinkedIn: https://www.linkedin.com/in/carychessick/ 

Website: profitontology.com 

Email: Cary@profitontology.com 

 

 

 

Connect with Trent M Clark 

 

 

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Disclaimer: The views and opinions expressed in this podcast are those of the host and guest and do not necessarily reflect the official policy or position of any organization.