In this episode of Winners Find A Way Coach Trent joins Bob Burg a Massachusetts native and world-class speaker who is the author of The Go-Giver and the founder of the Go-Giver Success Alliance. He is rated as the #10 most motivational book of all time and is a master of leveraging referrals to increase his reach and income.
Bob Burg, an introverted but outgoing speaker, desperately tries to avoid getting a job and hangs onto his dream of becoming a full-time professional speaker by making one last call, which ironically lands him a life-changing gig with the PGA.
He decided to make one last call and ended up speaking at 41 of the PGA's 51 sections, which kept him in business. He learned the Five Principles from "The Go-Giver" which taught him to focus on providing value to the marketplace to earn money, and to be his authentic self in order to create trust and be open to receiving. Bob Burg's story is a reminder that taking risks can lead to unexpected rewards.
Join Trent and Burg: The Go-Giver Who Found Success With 'One More Call.
In this episode, you will learn the following:
How Bob Burg was able to stay in business with one phone call.
How authenticity is key to creating trust in sales
How giving and receiving are not opposite concepts, and how to reconcile that with the abundance of anti-prosperity messages that exist.
Podcast Takeaways :
"The key to effective giving is to stay open to receiving - understanding that giving and receiving are not opposite concepts, even though that is the message the world gives us." - Bob Burg
“Sustainability comes in on endless referrals. The money you make is proportionate to the people you serve. With referred prospects, you're going in on borrowed influence. With a referred prospect, it's easier to complete the sale.”
“Trying to be successful with making money as your goal is like trying to travel a super highway at 70 miles an hour with your eyes glued to the rearview mirror. You've got to do it by providing value to the marketplace.”
Resources:
Instagram: https://www.instagram.com/realbobburg/
Facebook: https://www.facebook.com/burgbob
Twitter: https://twitter.com/bobburg
LinkedIn: https://www.linkedin.com/in/bobburg/
Support our sponsors:
www.rebelliousbeverage.com
Learn more about Leadershipity Coaching and Events:
Trent@leadershipity.com
Connect with Coach Trent Clark with these links :
Youtube: https://www.youtube.com/channel/UC_76SFCClh6GbqLjzFgf8xw
LinkedIn: https://www.linkedin.com/in/trentmclark/
Instagram:https://www.instagram.com/leadershipity/?hl=en
Fb Page: https://www.facebook.com/Leadershipity/?ref=pages_you_manage
Other episodes you'll enjoy:
https://open.spotify.com/episode/4g8LRy3NlVVXLlaIkvWrXL
https://open.spotify.com/episode/6YqBE7c3VBCNMjDvE0LodE
https://open.spotify.com/episode/6AY2dk00jDWSb7fLnqFYgY
Thanks for tuning into today’s episode of Bob Burg: The Go-Giver Who Found Success With 'One More Call and with your host Coach Trent Clark.
Loved this episode? Leave us a review and rating here: https://open.spotify.com/show/7GAwyvYA7OY1L2JOjegX7D