Anisa Benitez is my first ever podcast guest that I discovered on TikTok (@anisabenitez). The discoverability of new faces and types of content on TikTok is like nothing I've experienced before – it's a great way to expand your creative thinking and your subconscious beliefs about what's possible.
Anisa is on a mission to dismantle the 'starving artist' stigma and bring higher consciousness forward through media. She shares content about self-care, mindfulness and what she calls "creative wellness".
In this conversation, we cover:
- Using social media to serve others
- Marketing in a templatized way vs creative marketing
- Why she left the corporate world to become an entrepreneur
- Allowing intuition to inform your decisions
- Appetite for substance on TikTok
- Sustaining creative practices for wellness and healing
- Social media boundaries
- Making deeper impact with fewer people over amassing "followers"
- Cancel culture vs Social media energy hygiene
- Finding your own way to do social media
- Is high quality visual content where it's at?
- Anisa's experience being a primary caregiver to her partner
- Practical self-care tips
- I share my recent psychedelic experience
- The intersection of marketing and spirituality
See all show notes on wokeandwired.com
Learn how to grow on TikTok.
