WHR 3.220: Navigating Solo Success with Bert terHart
Episode Summary:
In this episode of the Work at Home Rockstar Podcast, Tim Melanson sits down with Bert terHart — a sailor, scientist, entrepreneur, and relentless problem solver. Bert shares incredible stories of his solo, nonstop circumnavigation of the globe and a solo canoe trip across Canada, highlighting the grit and discipline needed to pull off such feats. But it doesn’t stop there — he also talks about building his business LeadBrain.ai and how he's helping local businesses stay relevant and visible in today’s AI-driven world. From solo adventures to smart delegation and leveraging tech, Bert’s journey is an epic blend of old-school endurance and modern innovation.
Who is Bert terHart?
Bert terHart is a self-proclaimed soldier, sailor, scientist, adventurer, and serial entrepreneur. He’s a Fellow of the Royal Canadian Geographical Society, Explorer in Residence for the BC Historical Society, and founder of the Canadian Interactive Waterways Initiative. With over 50,000 miles of solo ocean sailing and a background in math, physics, and oceanography, Bert brings a deep passion for nature, exploration, and digital innovation. As CEO of LeadBrain.ai and CTO at the Obesity Medicine and Diabetes Institute, he helps businesses connect with customers exactly when they’re searching — turning visibility into results through smart use of IT and AI.
Connect with Bert terHart:
Website: https://bertterhart.com
AI Solutions: https://leadbrain.ai
LinkedIn: https://www.linkedin.com/in/bertterhart
Facebook: https://www.facebook.com/the5capes
Instagram: https://www.instagram.com/svseaburban
Host Contact Details:
Website: https://workathomerockstar.com
Facebook: https://www.facebook.com/workathomerockstar
Instagram: https://www.instagram.com/workathomerockstar
LinkedIn: https://www.linkedin.com/in/timmelanson
YouTube: https://www.youtube.com/@WorkAtHomeRockStarPodcast
Twitter: https://twitter.com/workathomestar
Email: tim@workathomerockstar.com
In this Episode:
00:00 Welcome to the Work at Home Rockstar Podcast
00:26 Meet Bert Terhart: Adventurer and Entrepreneur
02:05 Lessons from Failure: The Importance of Reaching Out to Customers
03:43 Polarizing Your Audience for Business Success
10:37 The Discipline of Working from Home
18:49 Understanding Customer Needs
19:03 Improving Market Position
19:36 Logistical Friction in Business
20:36 Leveraging AI for Business Success
21:28 AI in Customer Engagement
25:08 AI in Healthcare
26:49 AI for Small Business Growth
29:49 The Golden Age of AI
32:48 Guest Solo: Exciting Business Insights
35:11 Connecting with Bert Terhart
