Influence: The Psychology of Persuasion - Robert Cialdini
This is one of the two books that Tobias Lutke (founder of Spotify) says taught him the skills to build a billion dollar net worth.
Episode #888, April 28, 2023
These are the five elements we’ll be discussing on our call…….
Reciprocation: Why Charlie Brown could get a cookie anytime he wanted to
Liking: How a common car salesman became extremely wealthy
Authority: Why admitting you made a mistake can elevate the trust others have in you
Social Proof: One simple phrase that will increase your sales
Consistency: Why asking people for help makes them want to help you more
Get direct links to the resources mentioned on this podcast in the show notes at https://www.48days.com/would-you-like-to-be-a-millionaire/
Learn more about your ad choices. Visit megaphone.fm/adchoices
