Can marketers and advertising take over your brain with Jedi mind tricks? Just a little bit… Influence is this week’s 360 topic.
Story Time
The internet seems pretty sure we’re all helpless mindless zombies… because ADVERTISING
Andrew views a message on the side of a van that convinces him of only one thing. Not to ever use the service it talks about.
News
Holy loads of copy Batman! Adwords to begin testing 3 lines of headline text on an ad
Search query results now available in latest version of Adwords Editor
Facebook’s F8 conference had some big announcements – including the ability to delete your FB history “easily”
360 Topic Of The Week
What are the Jedi mind tricks that actually DO influence behavior? What are the limits, and what are the possibilities?
Required reading: Influence by Robert Cialdini
Your Answers To Last Week’s Question Of The Week
NEW Question Of The Week
What are you favorite business or marketing books of all time?
Tickets for the 2018 Online Sales & Marketing Summit sold out in less than 1 hour. Join the waitlist to be notified if more tickets become available.
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A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley & Andrew Peek from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not sell you!
The post Ep 13: Jedi Mind Trick Zombies appeared first on Online Sales and Marketing for Home Builders - DYC.
