How do you diagnose the best way to help a struggling community with your marketing efforts?
Story Time
The importance of clear communication and definition of the “problem”
Don’t change your answer (if it right) just because of pressure from others
News
How FB ad strategies affected the last election
KW build an AI app for their agents (SO smart)
How fast your page loads on mobile is (really) important
Surprise! New home sales were UP (why reading beyond the headline is important)
360 Topic Of The Week
Fixing That Broken Community
Identify where things are breaking down before jumping to action
Mike Lyon’s Professional Builder article on conversion benchmarks
Question Of The Week
What conferences would YOU go to?
https://moz.com/mozcon
https://unbounce.com/events
https://seattle.digitalsummit.com/
Resources Mentioned
Pingdom – Page speed insights
Read the full transcript of this episode here.
A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley & Andrew Peek from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not sell you!
The post Ep 4: Fixing That Broken Community appeared first on Online Sales and Marketing for Home Builders - DYC.
The post Ep 4: Fixing That Broken Community appeared first on Online Sales and Marketing for Home Builders - DYC.