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What people analytics reports to marketers and business owners is how the people interacting with you business act off screen. This can be useful for everything from recruiting new hires to improving your website design. With people analytics you can begin to build out predictive analytics for your target market and more! Tune in to this week’s episode to learn how to leverage this innovative technique in your business.

The post 22: What is “People Analytics”? appeared first on Sarah Koons Marketing.