In this powerful episode of Healthy Mind, Healthy Life, host Avik dives deep into the psychology of crisis management with Mike Swenson, a retired journalist and expert in crisis communications. Mike shares actionable strategies for preparing mentally and emotionally before disaster strikes—because as he says, being unprepared is the real crisis. From building resilience to navigating corporate or personal emergencies, this episode offers a blueprint for staying calm, clear, and in control, even in the most chaotic moments.
About the Guest:Mike Swenson is a seasoned crisis strategist, former press secretary to the Governor of Kansas, and founder of Barclay Public Relations. With decades of experience managing high-stakes situations, Mike created CrisisTrak, a step-by-step tool designed to help organizations and individuals develop effective crisis plans. He’s a thought leader in purpose-driven branding and emergency response preparedness, passionate about helping people move from panic to purpose.
Key Takeaways:
Crisis planning isn’t fear-based—it’s freedom-based.
Emotional chaos can be reduced with a clear plan and team.
CrisisTrak helps people respond, not react, in emergencies.
Leadership during crisis means acting quickly, not perfectly.
Preparation helps preserve trust, stability, and health—personally and professionally.
Connect with Mike Swenson:Find Mike on LinkedIn: Mike SwensonExplore the CrisisTrak tool: https://crisistrak.com/ (Track spelled "TRAK")
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