Today in the Your Business Brilliance Podcast Show we will talk to you about How to have a Money Mindset, How to Find a Great Coach and Why you need to become a celebrity in your own right.
Jim Palmer is one of America's leading Business & entrepreneurial coach. He has helped many of business go from small time countryside businesses into mega mega corporations. He’s taken bricks and mortar businesses and turns them into online enterprises. He himself is a very succesful entrepreneur in his own right having build successive six figure business. Most commonly, Jim is known as the Newsletter Guru, a title that has lead to him having his own TV show called the Newsletter Guru TV.
[Tweet "my position was eliminated which is a very polite way of saying I lost my job -@newsletterguru"]
Some times life can be cruel. You get a left, a right, and an upper cut. Down for the count or do you get up and go another round. Jim lost his job. Then he was diagnosed with cancer, then the bottom fell out with September 11. 15 months without a job can have adevisting effect on the finances, but it also has a terrible effect on ones confidence.
Jim: I think it gets hammered whether you’re a man or woman but I think it’s especially tough for a man because I think men really tied themselves and maybe part of their self-esteem of who they are and what their title is and what they do for a living. So when that’s taken away and you see the other people in the neighborhood leaving for work in the morning and you’re sitting there reading papers, trying to get online, trying to network yourself, it’s really hard. I happened to have four teenagers at home. My wife and I have four kids and at that time they were all living at home and that’s not cheap. We struggled to keep the mortgage paid, the insurances and these little things that kids love called Food.
What Jim went through is, unfortunately, getting all too common. Other than September 11, most people know of someone who has been made redundunt, and someone who has had cancer, or even both. And most people will recover from both and continue with their normal life. But how do you go from broke to millionaire?
Mindset
Jim: Mindset is really important. I run a pretty successful coaching program for entrepreneurs and small business owners. What I always tell them is this; listen, you can have the best skills, you can even…if you’re an accountant , I mean, you can be the best accountant there is, you can be the best dentist, I mean, nobody cleans tartar off the teeth like you or you can be the best car mechanic, you can be the best attorney. Whatever skillset you’ve blessed with, you could be the best at it but if you don’t have the right mindset for success, you are not going to achieve all the success. You should be entitled…I don’t want to use the word but that you could be.
People have to be willing to invest in what I called their Future, Growth and Profitability and so when people invest their time an d energy into training, whether it’s coaching programs or being part of the mastermind or buying a course, going to a seminar.
Whatever it is, you have to have skin in the game. Interestingly enough I was just talking to a dentist earlier in the day and I was talking about the necessity of investing in yourself and it suddenly came to me and here’s a great analogy. I said when you graduated from dental school and you were able to start your own practice, did you look at your cash flow in your current TNL even if it was just brand new and basically zero and say, well I’m going to buy a chair and a suck machine and a rinse tank and all the tools I need to operate my practice when I can afford it or did you invest and buy those things initially because you know if you grow your practice you’re going to be able to pay off those investments and you said, well I see your point. It’s no different when you’re working with your mindset.
There’s the current you and there’s your current business, however it looks today and most people have kind of a future business and therefore the future entrepreneur that you’d like to become more successful, more sales, whatever that looks like for you and I guarantee you the fastest way to get there is to invest in speed, you could absolutely purchase speed by investing in a coach or a mastermind program because when a coach is pushing you, giving you ideas, steering you clear of mistakes that we all as new entrepreneurs.
How do You Find A Good Coach?
Jim: Yes I love that question. I don’t get it enough but I get a lot of Facebook ads when I’m in front of Facebook and get a lot of different ads and there is no shortage of people saying million-dollar coach or get a million-dollar business. And when you do a little research you find that some people don’t even come close to six figures in their own business. And so one of the things that I would look for when you’re hiring a coach and it depends on what they’re, I mean, if you’re looking for Facebook coach or an internet marketing coach or mindset coach or just general business billing coach. For goodness sakes, look for somebody that has a track record of success doing what they report to teach you. Do you know what I mean? And so you could learn a lot from reading and go on seminars on how to kind of information that you hear but when it comes down to it, the people that are very successful in coaching have been there and done that and continue to do that. In other words where the rubber meets the roads, somebody’s got a track record of success.
Why You Must Become a Celebrity
Jim: Here’s the saying, when people say I’m uncomfortable being a celebrity, I’m uncomfortable being seen as the smartest guy in the room or smartest guy on the room and what I tell people, if they want to achieve a lot of success I say, okay here’s what you got to do, get over it. Get over yourself, it’s what’s required. You got to be out there and speaking and meeting people and doing the videos and writing books and doing all that stuff. It is required work.
[Tweet "When people say I’m uncomfortable being a celebrity,I say, Get over yourself - @newsletterguru"]
There is a reason big companies have movies stars and sports personalities promote their products is because we want to be like them. We may not admit it, but most of use want to be successful, liked, loved, respected, have the good life, be the man or the woman. Deep down we all want to be wanted.and so, we gravitate to those we would like to be like. That's also why
By becoming a "celebrity" in your field, by becoming know for what you are good at, you become the person people want to know, touch and be like. It doesn't mean you need to be arrogant and obnoxious. We all have our individual star qualities. Just let that shine a little more than you have previously allowed yourself. One of the best ways to start is to graciously accept compliments. How do you do that. Say Thank You.
Links, Resources & Mentions
Jim's Website - www.GetJimPalmer.com
Jim on Twitter
Jim on Facebook
