Bill Horan and NCC Student Zac Turkel talk to Eugene Alletto, CEO and Founder of BEDGEAR. Eugene is the innovator and creative force behind the fast-growth brand of BEDGEAR PERFORMANCE lifestyle products. He has propelled BEDGEAR to rank on the Inc. 500 list of fastest-growing companies and Crain’s New York Fastest Growing 50 Companies. He believes in being a global ambassador and building a brand without borders, with a vision of creating world peace through commerce – and the tolerance that stems from sufficient sleep – one pillow at a time.