Cailen Ascher is an award-winning Business Coach with a 3-day workweek, a mom of two little girls and the creator of Scale-Up Accelerator™ — a program that helps coaches create and launch a highly profitable Premium Group Program that can bring in $100K+ per year with one Zoom call a week.
Cailen has been featured in Business Insider, Huffington Post and Inspired Coach Magazine and has been interviewed on top podcasts like Entrepreneurs on Fire and She Means Business Podcast among many others. She is also host of The Soulful Business Show™ which airs weekly.
Her programs have helped 1,000s of coaches and service providers transform their lives and businesses with her proven strategies for working less, making more and living better.
Cailen lives in Bucks County, Pennsylvania with her husband, two young daughters and a spunky dog named Olive.
TAKEAWAYS:
- Cailen’s business became more scalable when she switched from a 1:1 coaching offer to a group coaching offer. A 1:1 coaching offer is essentially trading time for money and she felt burnt out. Now she does one Zoom call a week for her group coaching clients.
- Shifting to an evergreen model, instead of opening and closing offers for a certain amount of time, allows clients to sign up for her offering 24/7. This also allows the business to be scalable as you can constantly get new clients.
- If you really want to have a scalable business, Ads are the way to go. Cailen and her team have seen huge success in doing YouTube Ads.
RESOURCES:
Find the
blog postthat accompanies this episode
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