Chocolate dialogues. How Nutella turned from a sweet spread into a cultural icon.
* A success story rooted in a constant dialogue, with the land (Langhe) and the customers (Valeria)
* Innovation is about observation. Mon Cheri, Nutella, Kinder eggs
* Sharing value to create values. The Ferrero philosophy
For additional video contents and more information about the project, please visit the official webpage of the show at www.italianinnovators.com
