Hey winners, Welcome to episode thirty-one of the winning brand podcast. Today’s podcast is brought to you by your host Chase McGeeIn today’s episode we’re going to discuss how to get rid of “imposter syndrome”, (2:22) Imposter syndrome is when one decides to replicate someone else’s work or strategies, rather than just doing the research necessary to provide their audience with what they want. Chase explains that another trait that needs to be thrown out is “living by someone else’s moto” this is when you think because something worked for someone else, it will work for you, and that is definitely not the case. We will go into depth about things like how to build an audience that will support you (6:30), and why social media may not be a great source to get ideas or highlights for your content. (7:37) Chase wants you to understand why it is important not to get lost in what other social media influencers are doing, and focus on being authentic. Steps on bettering these skills are explained in greater detail in this episode.If you want to know how to rid “imposter syndrome” and live by your own strategy, and moto be sure to tune into the podcast.Quotes mentioned: “all progress takes place outside of your comfort zone” (14:49)Links mentioned:[Why you need a brand strategist; episode 13] [Info@thewinningbrand.com][The Winning Brand on YouTube]