Instead, you need three very important elements:
Entry-level offers
Subscription offers
Premium offers
Let's take a look at these three pieces in detail and see how they fit into your overall business plan…
E - Entry-Level Offers
Entry-level offers are your least expensive products, which are typically priced in the $7 to $50 range. You may put these in almost any format, but generally you'll offer them as downloadable short reports, ecourses, ebooks, videos, audios or a monthly fee for membership sites.
S - Subscription Offers
This is the part of your sales funnel where you can start to really make a nice profit and watch your bank account grow. You do this by offering membership sites or other continuity programs where customers pay you ongoing monthly fees for access to your content and site.
P - Premium Offers
These are your high-ticket products and services that typically sell for at least $497.
People who should listen to this show are entrepreneurs, executive and career coaches
