seven ways to attract the right people to you - and get them to subscribe!
1. Describe Your Prospect - Think about how you'll grow your community AND exactly who you want on your lists.
2. Set Subscriber Expectations - Let subscribers know exactly what you'll be sending them, when and how often, with a clear welcome message by email.
3. Give Them Something Valuable - When creating your free give-a-way, focus on a very narrow and specific audience.
4. Make Signing Up Simple - Avoid asking for too much information up front. At the most, ask for a first name and an email address.
5. Value Their Privacy - Make sure they know up front that you will not give away or sell their information to third parties. You can put a privacy notice right on your optin/squeeze page by adding a link to it. Make sure that notice opens in a new window so they're not taken away from the task of signing up.
6. Monitor Your Stats - While email is a wonderful tool that can be fully automated, physically monitor your email stats at least weekly. You can get a lot of insight into what's happening with your subscribers by looking at the analytics.
7. Connect on Social Media Too - Once people have joined your community as a subscriber, be sure to let them know where else they can locate you on the web.
People who should listen to this show are entrepreneurs
