Should Product Managers Write Problem Statements? - YES! A problem statement is a concise description of an issue to be addressed or a condition to be improved upon. It identifies the gap between the current (problem) state and desired (goal) state of a process or product. The first condition of solving a problem is understanding the problem, which can be done by way of a problem statement. A good problem statement:
- Provides focus and frames the problem
- Inspires your team
- Informs criteria for evaluating competing ideas
- Empowers your team to make independent decisions
- Captures the hearts and minds of people you meet
- Prevents you from creating concepts that are all things to all people
- Should be discreet, not broad
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