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A few days before the 2020 US general elections, Brent Buchanan and Chris Kratzer discuss how this election has more in common with a past election than most realize and what campaigns should be doing in the final days leading up to November 3rd.

In this episode (Ep. 11), Brent hosts the renowned Liesl Hickey, former Executive Director of the National Republican Congressional Committee, ad producer, and media placement guru. Liesl provides Brent with her insight surrounding how to design effective campaigns, and the best ways to reach voters from her long experience in advertising.