In this episode of How to be the Difference, hosts Johanna Molina and Paul Lynskey selected 6 clips of the most interesting and exciting interviews that were presented this last season. In this special edition, insights were included from experts working in very different industries: from marketing and journalism to data science and mechanical engineering.
As a first selection, we revisited the second episode of How to be the Difference, where Johanna and Paul sat down with Jane Asscher, the founding partner and CEO of 23red, a purpose-driven creative agency that is developing strategies, campaigns, and brands that change behavior for the better. In this conversation, Jane talked about how he chose a career in marketing, about some myths surrounding this industry, and about how to deal with fake news through socially conscious marketing.
The second selected guest is Erik Stettler, a data scientist, venture capitalist, and Chief Economist at Toptal, a global network of top talent in business, design, and technology that enables companies to scale their teams on demand. We talk to Erik about what it takes to thrive in the field of data science and why in today’s world information is the most valuable commodity.
In the third place, we selected clips from a very moving interview Johanna and Paul had with Catalina Escobar, the Founder and President of Juanfe Foundation, a nonprofit organization that is committed to improving the lives of children and adolescents living in extreme poverty in Latin America and tackling one of the core problems that perpetuates poverty in the world: teenage pregnancy. With Juanfe, Catalina managed to lower in 81% the neonatal deaths in Cartagena.
Next, we revisited the very exciting career path of William Shaw, the founder and CEO of Ultra Air, a Colombian low-cost airline. William has 26 years of experience in the airline industry and co-founded one of the first low-cost airlines in Latin America: Viva Air. In this interview, William talks about how he fell in love with the industry and what drove him to start an airline of his own.
In another very inspirational conversation, the hosts talked to Mauricio Toro, CEO and co-founder of TECHFIT Digital Surgery, a full-service platform that makes patient-specific treatments for bone reconstruction. During the onset of the pandemic, Mauricio decided to design open-source ventilators to save thousands –if not millions– of lives.
And as a sixth selection, we revisited the very first How to be the Difference interview with Claire Diaz-Ortiz, a bestselling author of nine books that is also a Partner at Magma Partners. In this conversation, Claire talked about her impressive career and how to succeed in journalism, publishing, and media. She is also a prominent figure in social innovation and currently heads Brava, an initiative that focuses on investing in female founders in Latin America.
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Outline of this episode:
[2:45]: Jane Asscher
[3:27]: Choosing a career in marketing.
[4:49]: Debunking myths.
[5:37]: Best advice Jane has ever received
[7:30]: Career advice for other women.
[9:40]: Erik Stettler
[10:20]: Is a career in data science for everyone?
[13:00]: Breaking into data science
[16:52]: The dark side of data science
[20:35] Catalina Escobar
[21:33]:Juanfe’s backstory
[29:15]: A career in the non-profit sector
[30:41]: Why personal passion a requirement for a career in NGOs
[33:08]: William Shaw
[34:14]:Early career in British Airways
[37:40]: A change of directions.
[39:15]: Arriving to Colombia
[41:48]: Creating a low cost airline
[44:13]: Mauricio Toro
[45:28]:Building an open source ventilator to help the world endure a pandemic
[47:35]: Launching the initiative
[49:40]:Producing the ventilators.
[52:35]: Claire Díaz Ortiz
[53:28]: Starting a career in journalism and working at a non-profit in East Africa
[54:58]: Finding a niche in writing
[55:50]:The importance of social media as a writer
[56:48]:Common misconceptions about writers
Resources and people mentioned:
Johanna Molina
Paul Lynskey
Jane Asscher
23red
Erik Stettler
Toptal
Catalina Escobar
Juanfe Foundation
William Shaw
Ultra Air
Viva Air
Mauricio Toro
TECHFIT
Claire Díaz-Ortiz
Magma Partners
Brava Initiative
