Nicotine pouches, marketed heavily by companies like Philip Morris, are becoming increasingly popular, especially among younger audiences. These products are designed to be discreet and easy to use, often promoted as a "safer" alternative to smoking, despite the fact that they still contain nicotine, an addictive substance. The FDA’s authorization of nicotine pouches has raised concerns, as it could be seen as a green light for companies to market directly to youth, who may not be aware of the long-term health risks.
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