John was born in California but his family moved around when he was growing up, landing in Texas and Florida. He finally headed to Utah as a college student where he attended Brigham Young University.
John and his wife Lisa founded Vida Tequila in 2003. It is a successful brand that has been featured on the Real Housewives of Salt Lake, The Sundance Film Festival and all over the United States.
He is also the founder of Jack Henry, Big Ventures and LJB Investments. John is also a father to two young men Jack and Henry.
