Every buyer has a unique personality, which requires a nuanced approach to every sales conversation. Today, Jim “Pouli” Pouliopoulos joins us to highlight the value of discerning different buyer personas and adapting the way you sell accordingly. He discusses:
- How a familiarity with different types of buyer personalities helps sales professionals.
- Common patterns in buyer personalities.
- How DISC assessments can be beneficial to reps.
- Adapting to the buyer’s personality during conversation.
- The specific motivations of different personality types.
Check out Pouli’s book,
How to Be a Well Being: Unofficial Rules to Live Every Day.Here are some additional resources:
Visit Ascender, a platform designed solely for salespeople who own a quota. If you enjoy the Audible-Ready Sales Podcast, Ascender is perfect for you! We put out content every day with insights to help you level up in your sales career.Check out the platform here: https://my.ascender.co/Ascender/Subscribe here: https://my.ascender.co/Ascender/PlanComparisonCheck out this and other episodes of the Audible-Ready Sales Podcast on Apple Podcasts, Spotify, or our website.
