How much is your sales development representative producing for your business? Are you pleased with that number? In a traditional sales funnel, an SDR will work the top of the funnel sorting through it and finding the best qualified leads. But what if you could outsource that top of funnel function, or “grunt work,” and increase production by 2-3 times? No, you don’t fire all your SDRs, you outsource so that they can hyper focus on that actual work that leads to sales. Rex Biberston, Co-Founder and COO of The Sales Developers, helps businesses improve their outbound sales strategies. One of the most effective ways to do so? Outsource the top of the funnel function.
